Saturday, September 09, 2006

Maintain Your Databases People

Having relevant and up-to-date information in your database is essential people. Our company has just been bought out and letters were sent to customers in our database. I received a phone call from one such customer who was a little upset that two letters had been received by her company - one was for a person that nobody knew anything about and the other was for a guy who passed away five years ago!

I didn't ask her how he died or tell her that it was most inconsiderate for not telling us of his death such a long time ago. No, I maintained a level of dignity. My tongue hurts a bit though.

I also sent out an email to clients that I have dealt with personally informing them of my departure from the company and if they had any business with me that they had a month to sort it out. Some of the personal responses have been lovely and very gratifying. People have even called me up to have a chat. I have some fond memories of projects discussed and implemented over the nearly three years that I've been with the company. There must have been 100-150 email addresses that bounced or timed out but I received some 400 read responses. I emailed everyone that I've had contact with over the past eight months and for that to total about 500 different people is astounding. At least I have a good idea of who is alive or not. He he.

6 comments:

Hammysmum said...

It is nice to know you have such respect and affection from your customers. Well done!

Hammysmum said...

Are you hiding your comments, or are they just shy?

Hammy said...

I've decided to keep my comments to myself. They aren't being hidden.

Hammysmum said...

No, I meant all comments are not showing .

Hammy said...

Not my doing. Comments from whom aren't showing? Perhaps they didn't copy the word verification properly and the comment didn't actually get posted.

Hammysmum said...

Yeah they got posted, it is just showing 0 comments, when I know they are there.Your comments as well, on this item.