Wednesday, October 14, 2009

What's A Label?

Label - A distinctive name or trademark identifying a product or manufacturer.
Label - An item used to identify something or someone.
Label - A descriptive term.

You may have a label or two in your wardrobe. You know, Versace, Dolce & Gabbana, JAG, etc. You may label people you don't think are very intelligent. You know, idiot, spaz, moron, etc.

What if a clothing company combined the two? I have a jacket that I bought in Korea made by the Koolong Company. To the rest of the world they are known as Kolon. Now, I don't know if they're having a joke or not but the jacket model is "SPASSO" which probably doesn't come across as "spastic" in Korea so it would only concern us foreigners. Soemthing lost in translation perhaps?

SPASSO label.


Anonymous said...

As the Kids say Hammy is styling!!! lol

Iris Flavia said...

Who knows, maybe that word is just ultra-hip!
A rather bulky Teenager called me "Spasti" the other day cause I went quickly in front of him - hey, he was slow!
And when I said, "BEG YOU PARDON?!", he turned red and looked away.
Now who´s a Spasti - or Spasso, huh?

Ummm. Maybe a good idea to remove that "label"? ;-)

Anonymous said...

Spasso could mean Spaz like a dork or nerd person. It would be best to change that. Good luck. Have a great weekend. Your no dork. Annette

Anonymous said...

HAMMY would be a good brand name.